Social Media, Video Marketing & Live Streaming News

LIVE STREAMING NEWS Announcements!

FACEBOOK – in its bid to compete with ZOOM , has now released Messenger Rooms! Perhaps this is a response to the ZOOM privacy controversy and the need for Yoga Studios, Dance studios, Teachers, everyone needing a Zoom-Like system.

Messenger Rooms hold up to 50 people at a time. It should be free to use (though you may have to pay for additions, like sharing features for a fee – not known at this time). There is no set time limit on Messenger Rooms.

People can join even if they don’t have a Facebook account.

HOW?

You can share out your invite with a link from Messenger, no downloading needed for the viewers! The viewer can join by sharing through groups, events, or personal profile! You can start Messenger Room & let people in and private room join. You will be able to do this from Instagram, and the Facebook Portal, too. The viewer will just click a link and …you’re in! Then you can have effects, bunny ears and mouse noses…360’s and mood lighting.

When you create a room you can choose to see who can join you. You can remove people, and lock a room, mute all attendees. It is not clear yet if the sharing screen could be something you pay for, or if it is built in.

Messenger Rooms is rolling out in some countries this week…rest of the world in the coming weeks.

LIVE WITH – was a program that was retired, and now it is BACK! This is so you can go live with video by phone only (no other gear) and you could do a phone interview and spread the Live with your audience and theirs. Can connect on the phone ONLY, and have live conversations

Live with Facebook PAGES: you can now go live with a profile! For example: I can go LIVE with (my profile) but you can’t add another page through LIVE WITH.

Facebook’s PORTAL is a Facebook camera that is on a stand and allows you to video call with another user. The camera automatically follows you around,. You don’t need a mic – there’s one built in. NOW, you will be able to go live from the Portal, too! You can do the live from there to profiles, but now you can go to live to your page and group.

Businesses can now Charge for live streams. This is happening in EVENTS, so when you create events you have an option to go live from there. Your strategy model should be that you give away free content (downloads, pdf’s, free lives to offer some value to answer pain points your customers have (FAQ), then have a paid workshops . Facebook hasn’t announced if they will charge for this service.

NEW: Audio only option: Facebook are making it easier to access live video so you can still join in if you are having Internet issues. Say you have buffering problems, or not enough data to watch a live. The audience will then be able to turn on AUDIO ONLY as a viewer, so you don’t use up a lot of data and bandwidth with the video, but you can hear using your phone. The pages in Facebook shares the toll free number to your audience for you. I, as a page, can share that number Facebook gives me – I don’t have to set anything up! This is found In Facebook Producer, and is available now.

STARS: This is a way to financially support more creators in Facebook! These are super chats where you can support your creator by donation. The creators earn 1 cent for 1 star. Facebook live is adding donation button to Facebook LIVE. Instead of sending people off to donate somewhere else, it will be integrated into Facebook live!!!

Instagram LIVE UPDATE! Now, as a content producer, you get a link, so you share and promote commenting on Instagram videos from a Desktop. Instagram LIVE usually disappears after 24 hours from your profile, but now you can share that video to LIVE on IGTV. They are promising that they will make it “easier for finding for viewers.” Currently, there is no expiration for IGTV videos!

Now is the time to shift your business! Now is a good time to look at new ways to create business that will help you survive through this C19 time, and set you up for future financial models. You have a BIG opportunity online NOW. I am happy to help guide you in this mission! Contact me:

Alison.Victor@gmail.com, Instagram: @avmultimedia, Twitter: @AVMultimedia